EuropeanIrish.com
Advertising Your Business to High Quality Leads
1. What is Unique about the EuropeanIrish Market
2. The Size and the Structure of the Market
3. Website statistics
4. Advertising techniques and Options
5. Advertisers and Recommendations
1. What is Unique about the EuropeanIrish Market
- Only EuropeanIrish.com has the Official Media Rights for the European GAA County Board
- Only EuropeanIrish.com connects Irish people living in Europe or visiting there and people interested in Irish culture & activities living in Europe with every Irish news and event that’s happening in Europe at the click of a button.
- Only EuropeanIrish.com has built up the networks across Europe to reach 250,000 Irish people living in Continental Europe and Irish residents who take 4.5 Million trips to the Continent each year
Website Awards won:
· 2008 Ireland's Genesis Enterprise Market Entry Success Award.
· 2005-06, Golden Web Award, for EuropeanIrish.com
· 2003-04, Golden Web Award for European GAA Website
· 2005, Silver Award of the American Association of Webmasters
2. The Size and the Structure of the Market
Facts:
- More than 250,000 Irish people living in Mainland Europe, there are 78,000 living in Spain, 20,000 in France, 30,000 in Germany.
- 39% of all Irish Emigrants, now choose to live in Continental Europe.
- 7.7 Million overseas visits by Irish residents in 2007, 58% to Continental Europe.
- EuropeanIrish.com Spread of Traffic:
At 10 o’clock today (8th Aug), EuropeanIrish.com had visitors online from 70 countries,
Europe: Germany, Belgium, Spain, Norway, Netherlands, France, Italy, Switzerland
Greece, Hungary, Turkey, Poland, Serbia And Montenegro, Luxembourg, Estonia, Denmark, Finland, Slovakia, Czech Republic, Slovenia, Romania, Lithuania, Monaco, Malta, Ukraine, Cyprus, Austria, Azerbaijan, Bosnia-Herzegovina, Bulgaria, Croatia, Cyprus, Iceland, Israel, Portugal, Russia
Ireland & UK: Ireland, Great Britain Rest of World: United States, Japan, China, Hong Kong, Australia, Canada, New Zealand, Mauritius, Saudi Arabia
.jpg)
Visits from Continental Europe:
Majority of the visitors reside in big cities, such as : Brussels, Paris, Berlin, Barcelona, Vienna, Athens, Amsterdam, Luxembourg, Munich, Nice, Milan and Budapest.
Example: Irish Pubs - Paris has approx. 60, Berlin has 40, 30 in Vienna, 80+ in Belgium, 96 on The Canary Islands, 20 in Madrid & Barcelona, 20 in Amsterdam.
EuropeanIrish Advertising
Europeanirish.com received more than 950,000 visitors last year, by viewers to more than 9.5 million web-pages.
|
2007
|
|
|
Hits
|
11,98 Million
|
|
Page views
|
9,5 Million
|
|
Visitors
|
954,000
|
|
Average Visitors Per Day
|
2572
|
4. Advertising Techniques and Rates Advertising Options
A. Banners Campaigns and Rates
EuropeanIrish.com has campaigns to suit all coverage, needs and budgets,
from a left hand button on the pubs pages for just €30pm, to a maximum coverage Website-wide Feature Banner at €2000pm which includes multiple other promotional tools.
We tailor advertising campaigns to our customers' needs, using images supplied by you or generated and crafted by our graphics team.
Online Banner Campaigns:
All Banner Advertising Campaigns
- are booked monthly, with a minimum 3 month duration.
- have significant discounts for 6 month and 12 month campaigns.
- Vary from €30, to €2000
Banner Options:
 PREMIUM RIGHT/LEFT FEATURE BANNER
- Maximum coverage
- On every section of the website
- 200 X 200 or 180X180 Pixels in Size
- minimum 3 months
- PLUS Newsletter inclusion
- PLUS Regular News features
- From as little as €58 per week **
- SAMPLE of 200X200 Pixels Image
** DISCOUNTS FOR 12 MONTH PACKAGE
B. News Articles:
Regular News articles about your business, is a proven method of keeping your business to the front of your prospect customers' minds.
Every EuropeanIrish.com News article tops Search Engine listings. It is great for business to have monthly News articles on EuropeanIrish.com about your services and/or products.
For just €100, you can include 1 News article about your services/products per month. That is less than €9 per News article about you, your business, your services and your products.
C. Newsletters:
EuropeanIrish.com visitors subscribe to our General Newsletter, and Regional (North, South, East or West Europe) newsletters, and a Sport and an Entertainment newsletter.
You can feature a News feature about your company/business in our Main newsletter for just €100, or in the regional or category newsletters for €40.
You may add a button advert (120X60) for €50 to all newsletters for a full month.
Or a long banner 468 X 60, for just €75.
D. SPECIAL PROMOTION
Add-ons, downloads and online games, Prizes, draws and promotions, which are associated with your business/products, are a highly successful way of increasing your profile, brand image and use.
Click through and regular use increases significantly.
Ask EuropeanIrish Marketing team for Details.
E. Email Marketing
EuropeanIrish.com has built up a network and relationship with
- 100's of Irish clubs, Societies, and Associations across more than 28 European Countries.
- 2200 Irish Pubs in Europe
- more than 200 Irish dancing School and Groups
- 650+ Irish bands in Europe
- 300+ Irish & Celtic Festivals
- Irish Embassies in Europe
- 1000's of Irish expatriates based across the Continent.
We can help you to reach these groups, directly.
Ask EuropeanIrish Marketing team for Details.
F. Other Advertising techniques:
- Introduce your business and service/products for discussion in a forum
- Add Unlimited number of Events for the next 12 months, on EuropeanIrish.com Events section, for just €100. Login, Click Events, then Add Events (orange button).
- Feature your club, band, Irish Dancing School, Festival, Business, Travel or tourism business- on top of Europeanirish listings, with your image, weblink to your business, description and highlighted to stand out - from others in your country and region - for just €100 - once off payment ever.
- Special Packages for Irish Pubs and Irish/Celtic Festivals in Europe.
Ask EuropeanIrish Marketing team for further Details.
5. Advertisers and Recommendations
Some of the businesses and companies, who have advertised and featured on EuropeanIrish.com:
-
Aer Arann
-
Dublin Airport Car Rentals
-
ARUP
-
Irish pre-stock Investments
-
Low Risk Property
-
Agtel (Netherlands)
-
OTBeach.com
-
Audio Networks
-
Mojo.nl
-
The Saw Doctors
-
The Skelligs (Croatia)
-
Urban Celtic (France)
-
Jamestown Ferry (Germany)
-
The World Fleadh (Italy)
-
St Patrick’s Day Parade Munich (Germany)
-
St Patricks Festival Luxembourg
-
Irish Nights (Switzerland)
-
Ghent Irish Festival (Belgium)
-
The Westport Inn Pub (France)
Recommendations:
“If you’re an Irishman in Europe, www.europeanirish.com, then there’s a website for you”
Newsweek International
"www.europeanirish.com One of the best Irish sites around."
Kitty O'Sheas Pub Finland
"Does anyone know of any English speaking bars in Lisbon? this site europeanirish.com gives you the Irish pubs in Portugal"
expatfocus.com
"All-Ireland - when I'm travelling abroad but want to keep in touch with any big matches, europeanirish.com"
Mayo’s Castlebar.ie
"Looking to Move to Tenerife - to get in contact with Irish Pubs Abroad - go to www.europeanirish.com"
VirtualTourist.com
"there's an Irish Pub nearby in France, try here : www.europeanirish.com"
MunsterFans.com
"Hannover, hoping to catch the United game whilst there - Just look for an Irish Pub europeanirish.com"
Redcafe.net-ManU Fans
“One of the most successful community sites in Ireland, EuropeanIrish, has just had a major re-launch.”
Web2Ireland.org , January 29th 2008
"You put us to shame with the fabulous website and the support for Irish artists" Danny Carthy president of the Irish Traditional and Folk Musicians Union of Ireland
"Delighted by the way EuropeanIrish spread the word about our concerts- only wished we had started our campaign with EuropeanIrish.com sooner."
The Saw Doctors on their European Tour May 2008
"Your site is a treasure trove of information as regards Irish artists touring and working in Europe" Barry McCabe, Irish blues singer and guitarist
"Features info on all of Ireland 's top singers and bands who tour Europe " Chris de Burgh
"European Irish lists all the Irish bands on tour in Europe for those of you away from home."
The Frames
"Continued support from EuropeanIrish.com, supporting Irish people living in Continental Europe " Michael Flatley, Lord of the Dance, Celtic Tiger
CONTACT US TODAY:
EuropeanIrish Marketing Department
69 Brookedale, Midleton, Co. Cork, Ireland
tel: +353 21 234 8103
|
